One of the keys of the sports betting world that many people seem to miss is that money management is just as important as learning to pick the games themselves. Without successful money management, all of the solid handicapping in the world won't mean a hill of beans. With that in mind, what is the proper way to manage how much money you place on each bet? The simplest way is to stick to a fixed bet amount, which will give you a chance to have a profit at the end of the month.
One of the dirtiest little secrets of the sports handicapping industry is one that the sites try to keep hidden as much as they possibly can. They want, more than anything else, for people to be in the dark about what they do. For 9 out of every 10 sites, money is made by using affiliate advertising. How this works is fairly simple, and it should raise major red flags in your head. They allow bookies to advertise their online book at the tipping website, hopefully enticing you to sign up with that sports book. When you do sign up, the bookie will give a certain percentage of your losses back to the tipping site.
When we give out our picks, we expect them to hit at a rate of at least 66%. That is a number that we have successfully passed each and every year, so there is a reasonable expectation that our picks will do that well. Given the odds of the picks that we give out, if you are to make bets of the same amount each time, you will come out with a profit at the end of the month. Since we are confident that we will hit 2 out of every 3 picks, you should go with this type of money management system in order to ensure the most profitability. The problem comes when people start varying their bet amounts. When that happens, the one miss out of three can be more devastating than it should be.
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